Pie Kia Pies: Uniquely Singaporean Food

pie-kia-shopTalked to a friend about “Pie Kia“,  from the Old Chang Kee Group, and surprisingly she had no idea what I was talking about. So for those who don’t know Pie Kia yet; this post serves as an introduction.

When friends discovered this shy young man had a passion for cooking, their first reaction was to snigger at his ‘unmanly’ exploits. But just one bite later, they dubbed him ‘Pie Kia’ – an affectionate moniker acclaiming his gift for creating the most delicious pies they ever tasted!

Dubbed ‘Pie Kia’, a play on Singlish to mean “pie kid“, is a bold attempt to win over the growing heartlander market.

Pie Kia is uniquely Singaporean, and proud of it. What is most special about this new brand is that we’re completely unpretentious. More than offering great bite-sized food, Pie Kia is a symbol of our local culture.

pia-kai

Pie Kia also boasts a range of unusual tastes and product names. A sample of pies to look out for include ‘toa pie kia‘ (which translates into big pie boy) for extra-large pies, ‘pie tan‘ (hard to earn) for pies on promotion, chin chai (salad), sio sio (soup), ho lim, and ‘pie seh‘ (shy) for special pies containing unique flavours like jackfruit and mango.

Pie Kia Shop Locations

  • Choa Chu Kang Exchange # 01-22
  • Tiong Bahru Plaza # 01-55
  • Century Square # 01-38 B
  • Ang Mo Kio Hub # 01-39
  • Dhoby Exchange # B1-38/39

 

You may also like:
British Food Promotion at Carrefour
A Taste of Great Britain promotion to showcase an exciting array of British products will be held at Carrefour from 18 July to 3 August 2008. A joint initiative between ...
READ MORE
Asian Food Delights 2009: 28-30 Aug @ Expo
Following the success of the event in 2008, the Asian Food Delights 2009 showcases a gastronomic spread of Asian Cuisine and promotion of healthy living for adults & kids alike. Look ...
READ MORE
Public Libraries Singapore Launching Book Exchange: April 25 2009
Public Libraries Singapore will be launching the inaugural Book Exchange on 25 April at The Plaza, National Library Building, 100 Victoria Street. This event enables the public to exchange their ...
READ MORE
Many food outlets have either upped menu prices or are charging more for delivery. - Straits Times Here're the findings: McDonald's has increased its delivery fee from $2 to $3. Pizza Hut does ...
READ MORE
5 Weight Loss Food You Should Know
A post at Yahoo Health recommends five foods that will help you restore your body's ability to use energy and help you become your healthy weight. Dr Mao says, "...a diet ...
READ MORE
Watch also: "What Do You See" (Theme Song of NDP 2009) Share in the comment which one is your favorite song.
READ MORE
SUBARU Challenge 2009: Winner is 40 yr old Singaporean
The Subaru Challenge is back with a vengeance… this time, Face Off will see Singaporeans pitting their endurance and tolerance levels against contenders from Hong Kong, Malaysia, Philippines, Thailand, China, ...
READ MORE
British Food Promotion at Carrefour
Asian Food Delights 2009: 28-30 Aug @ Expo
Public Libraries Singapore Launching Book Exchange: April 25
Food Delivery Cost You More
5 Weight Loss Food You Should Know
Video: Things So Singaporean
Do You Prefer “Things So Singaporean” to “What
SUBARU Challenge 2009: Winner is 40 yr old

Leave a Reply

Your email address will not be published. Required fields are marked *