Panasonic today introduced the Lumix DMC-ZS3 as the newest member of its acclaimed TZ series. With 10.1-megapixel, a 25mm ultra-wide-angle lens and 12x optical zoom, the ZS3 is a worthy addition to a series of cameras that have won worldwide popularity for packing powerful zoom lenses into compact bodies.
The ZS3 is a powerhouse performer with enormous versatility. It features a new LEICA DC VARIO-ELMAR lens with 10.1-megapixel resolution. Compared with previous models, it extends the power of the optical zoom from 10x to 12x and expands the wide-angle lens from 28mm to an ultra-wide 25mm while reducing both size and weight of the body, giving it the range for virtually all shooting situations.
The DMC-ZS3 is the world’s first digital camera that records motion image in AVCHD Lite. The AVCHD Lite realizes long time recording of high-definition motion image. The well-considered operational command layout including an independent movie recording button makes the DMC-ZS3 a true hybrid — a single model that performs admirably as both camera and camcorder while achieving smooth, easy operation in both modes.
Panasonic’s Intelligent Auto mode — a hallmark of Lumix cameras — now includes Face Recognition, a function that “remembers” faces from previous shots. When a familiar face appears in the frame, the camera will prioritize focus and exposure to capture it beautifully. This clever function makes it easy to get sharp and clear photos of loved ones in a group of people. iA mode is also available in Movie Mode. It automatically selects the most suitable Scene mode and helps to correct handshake, focus and brightness problems – making iA mode your one-stop solution to capture beautiful still and motion images.
The adoption of AVCHD Lite lets users enjoy watching not only still images but also HD movies just inserting the SDHC/SD Memory Card from the camera in the VIERA Image Viewer(Built-in SDHC/SD Memory Card slot) on a VIERA HDTV to start playback*. Alternatively, simply connect the camera via an optional mini-HDMI cable to a VIERA Link-equipped TV and use the TV’s remote control to run slideshows including both still and motion images in the timeline. The ZS3 features a 3-inch, high resolution 460,000-dot Intelligent LCD with a wide viewing angle, improving visibility during recording and playback.
Despite its superior lens specifications and functionality, the ZS3 is smaller and lighter than its predecessors, making it easier to bring with you on your travels. Enjoy stunning photos and HD videos from 25mm wide-angle to 12x telephoto – the ZS3 is your ideal travel partner delivering ultimate performance in a pocket-sized body.